{"product_id":"101-ux-principles-a-definitive-design-guide-paperback","title":"101 UX Principles: A definitive design guide - Paperback","description":"\u003cp\u003eby \u003cb\u003eWill Grant\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eThe most important things you need to know about creating successful user experiences\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWe want our UX to be brilliant. We want to create stunning user experiences. We want our UX to drive the success of our business with useful and usable software products. This book draws on the wisdom and training of Jakob Nielsen and Don Norman to help you get your UX right - in 101 ways \u003c\/p\u003e\u003cp\u003e101 UX Principles shows you the 101 most important things you need to know about usability and design. A practical reference for UX professionals, and a shortcut to greatness for anyone who needs a clear and wise selection of principles to guide their UX success. Learn the key principles that drive brilliant UX design.\u003c\/p\u003e\u003cp\u003eEnjoy 101 Principles including 'Good UX has a Beginning, a Middle, and an End', 'Make Your Links Look Like Links', 'Don't Use Obsolete Icons', 'Decide Whether an Interaction Should Be Obvious, Easy, or Possible', 'Test with Real Users', 'Making the most of fonts', 'Good UX for search results', and 'Show your user - don't tell your user '\u003c\/p\u003e\u003cp\u003e\"Good to read from beginning to end, and a nice dip-in-and-out text, the chapter titles reminded me of principles I don't even think about explicitly when I likely should. The book inspired me to start more explicitly articulating some of the principles I just take for granted.\"\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e- Elizabeth Churchill, Director of User Experience at Google\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\"This is a great practical read. It is convenient to use as a reference when solving real UX problems. I would definitely recommend it as an introduction to UX, but also as a good reminder of best practices for more experienced designers.\"\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e- Anne-Marie L ger, Designer at Shopify\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\"A great Mood Booster and Pep Talk. Like a good pep talk from a sports coach before a game, Will reminds us of the common pitfalls we all come across.\"\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003e- Kate Pincott Product Designer at Facebook\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eSome more of the 101 UX Principles featured in this book: \u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003eWork with user expectations not against them\u003c\/p\u003e\u003cp\u003eHow to build upon established metaphors\u003c\/p\u003e\u003cp\u003eHow to arrange navigation elements\u003c\/p\u003e\u003cp\u003eHow to introduce new ideas to your user\u003c\/p\u003e\u003cp\u003eMatching pagination and content structure\u003c\/p\u003e\u003cp\u003eWhen invention is not good for UX\u003c\/p\u003e\u003cp\u003eStriving for simplicity\u003c\/p\u003e\u003cp\u003eReducing user tasks\u003c\/p\u003e\u003cp\u003eWhat to make clickable\u003c\/p\u003e\u003cp\u003eMaking the most of fonts\u003c\/p\u003e\u003cp\u003eMaking your links look like links\u003c\/p\u003e\u003cp\u003ePicking the right control for the job\u003c\/p\u003e\u003cp\u003eData input and what users care about\u003c\/p\u003e\u003cp\u003eHow to handle destructive user actions\u003c\/p\u003e\u003cp\u003eWhen color should not convey information\u003c\/p\u003e\u003cp\u003eTappable areas and the size of fingers\u003c\/p\u003e\u003cp\u003eGetting payment details the right way\u003c\/p\u003e\u003cp\u003eUse the standard e-commerce pattern\u003c\/p\u003e\u003cp\u003eIf you really must use a flat design\u003c\/p\u003e\u003cp\u003eWhen to use progress bars or spinners\u003c\/p\u003e\u003cp\u003eDropdowns the right and wrong way\u003c\/p\u003e\u003cp\u003eHandling just-off-screen content\u003c\/p\u003e\u003cp\u003eHow to do Hamburger menus right\u003c\/p\u003e\u003cp\u003eWhen to hide Advanced Settings\u003c\/p\u003e\u003cp\u003eGood UX for Notifications\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 414\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.85 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 31, 2018\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42713137676351,"sku":"9781788837361","price":114.02,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/135bbae2d03c23f03d31c37aecb4d35f.webp?v=1765063597","url":"https:\/\/dhlswag.com\/products\/101-ux-principles-a-definitive-design-guide-paperback","provider":"BBB","version":"1.0","type":"link"}