{"product_id":"absolute-essentials-of-creative-thinking-and-problem-solving-hardcover","title":"Absolute Essentials of Creative Thinking and Problem Solving - Hardcover","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eTony Proctor\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis concise textbook provides a comprehensive and clear overview of the theory and practice of creative problem solving from a management perspective.\u003c\/p\u003e\u003cp\u003eThe book works step by step through the creative thinking process. Beginning with theoretical frameworks, it considers ways of thinking, defining problems and structuring responses to them, techniques for generating ideas, evaluating and defining them, and finally how technology can be used within the creative problem-solving process. Pedagogical features to aid learning include objectives at the start of each chapter, further reading suggestions and practical examples.\u003c\/p\u003e\u003cp\u003eDivided into ten short chapters to suit content delivery, this textbook is designed as either core or recommended reading for advanced undergraduate, postgraduate, MBA and Executive Education students studying Creativity and Innovation, Management and Leadership and Management Skills.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eTony Proctor\u003c\/strong\u003e is Emeritus Professor of Marketing at University of Chester, UK. \u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 126\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.38 x 8.5 x 5.5 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 02, 2021\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":43156180303935,"sku":"9780367643454","price":141.89,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/BOjCXSQCDP9780367643454.webp?v=1776970028","url":"https:\/\/dhlswag.com\/products\/absolute-essentials-of-creative-thinking-and-problem-solving-hardcover","provider":"BBB","version":"1.0","type":"link"}