by Gregory J. Marchand (Author)
Do you want to increase customer labor sales? Make it easier to sell to customers who never buy anything? Is your paycheck dependant on your ability to sell preventive maintenance, service, and repairs to your customers? If you answered yes to any of these questions this book is for you Greg Marchand presents industry best practices attained over 25 years of selling automotive service to challenging customers. Learn to create a selling environment that builds your customer's trust, their confidence in you, and their own willingness to purchase. Easy-to-use techniques build on what you already know and do today. There is no need to learn an entirely new sales process. This book will provide Service Consultants of all experience levels with tips and techniques to develop and fine tune the selling skills that work best for them, as well as introduce new ideas and tools that will make the sales process more efficient, consistent, and profitable.