by Doron P. Levin (Author)
A Detroit Free Press reporter demythologizes Lee Iacocca's leadership of Chrysler, demonstrating how salesmanship and self-promotion invariably trumped innovation and investment. "Everyone who cares about american industry should read [this book]" (New York Times Book Review). Index.
Number of Pages: 368
Dimensions: 0.89 x 8.48 x 5.5 IN
Illustrated: Yes
Publication Date: October 17, 1996