{"product_id":"from-story-to-action-transform-your-storytelling-to-win-support-and-ignite-change-paperback","title":"From Story to Action: Transform Your Storytelling to Win Support and Ignite Change - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eSally J. Perkins\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eYou and your organization have so much to offer - if only you knew how to inspire and persuade the right people to support your cause.\u003c\/strong\u003e\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eNo matter how much impactful data you've provided, or how many times you've told your story, your audiences just don't seem inspired by your message. What's going wrong?\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe key is telling the right kind of story in the most compelling way, using neuroscience-backed techniques that engage all decision-making facets of your audiences' brains.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThat may sound complicated, but it's not! In \u003cem\u003eFrom Story to Action\u003c\/em\u003e, Dr. Sally Perkins has distilled the science into simple-to-use frameworks you can use to start telling impactful stories right away.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eYou'll learn how to: \u003c\/p\u003e\u003cp\u003e- Select the right \u003cstrong\u003eStory Type\u003c\/strong\u003e for your audience\u003c\/p\u003e\u003cp\u003e- Use a \u003cstrong\u003eStory Loop\u003c\/strong\u003e structure that captivates and drives action\u003c\/p\u003e\u003cp\u003e- Develop Tr\u003cstrong\u003eee Tales \u003c\/strong\u003ewith intimate appeal\u003c\/p\u003e\u003cp\u003e- Develop \u003cstrong\u003eForest Stories\u003c\/strong\u003e with big-picture, data-driven impact\u003c\/p\u003e\u003cp\u003e- And so much more!\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eIf your noble cause is brimming with amazing tales of transformation - or stories to spark more of it - this book will make the job of telling them so much easier.\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 206\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.44 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 29, 2025\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":43157459173439,"sku":"9781962956796","price":23.3,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/vQWc7O1WKA9781962956796.webp?v=1776981421","url":"https:\/\/dhlswag.com\/products\/from-story-to-action-transform-your-storytelling-to-win-support-and-ignite-change-paperback","provider":"BBB","version":"1.0","type":"link"}