{"product_id":"making-it-personal-algorithmic-personalization-identity-and-everyday-life-paperback","title":"Making It Personal: Algorithmic Personalization, Identity, and Everyday Life - Paperback","description":"\u003cp\u003eby \u003cb\u003eTanya Kant\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eTargeted advertisements, tailored information feeds, and recommended content are now common and somewhat inescapable components of our everyday lives. With the help of searches, browsing history, purchases, likes, and other digital interactions, technological experiences are now routinely \"personalized.\" Companies with access to this information often downplay the fact that users' personal data serves as a key form of monetization, and their privacy policies tend to use the terms \"personalization\" and \"customization\" to legitimize the practice of tracking and algorithmically anticipating users' daily movements. In \u003cem\u003eMaking it Personal\u003c\/em\u003e, Tanya Kant sheds light on the dilemmas of algorithmic personalization, exploring such key contemporary questions as: What do users really know about the algorithms that guide their online experiences and social media presence? And if personalization practices seek to act on our behalf, then how can users constitute, retain, or relinquish their\u003cbr\u003eautonomy and sense of self? \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eAt the heart of the book are new interviews and focus groups with web users who-through a myriad of resistant, tactical, resigned or trusting engagements-encounter algorithmic personalization as part of their lived experience on the web. Tanya Kant proposes that for those who encounter it, algorithmic personalization creates epistemic uncertainties that can emerge as trust or anxiety, produces an ongoing struggle for autonomy between user and system, and even has the power to intervene in identity constitution. In doing so, algorithmic personalization does not just generate \"filter bubbles\" for individuals' worldviews, but also creates new implications for knowledge production, the deployment of cultural capital as an algorithmic tactic, and, above all, formations of identity itself.\u003cbr\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cbr\u003e\u003cstrong\u003eTanya Kant \u003c\/strong\u003eis Lecturer in Media and Cultural Studies (Digital Media) at the University of Sussex, UK. She is Co-Managing Editor of the open access, multimedia publishing platform REFRAME.\u003cbr\u003e\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 272\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.7 x 9.1 x 6.1 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 24, 2020\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42710465970239,"sku":"9780190905095","price":88.21,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/bb47bfb101d3e8eec547e2acb9ff4245.webp?v=1765055009","url":"https:\/\/dhlswag.com\/products\/making-it-personal-algorithmic-personalization-identity-and-everyday-life-paperback","provider":"BBB","version":"1.0","type":"link"}