{"product_id":"managerial-economics-paperback-2","title":"Managerial Economics - Paperback","description":"\u003cp\u003eby \u003cb\u003eIvan Png\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eNow in its sixth edition, Ivan Png's \u003ci\u003eManagerial Economics\u003c\/i\u003e has been extensively revised with\u003c\/p\u003e\u003cul\u003e \u003cli\u003ean introductory chapter emphasizing decision-making and behavioral biases, \u003c\/li\u003e \u003cli\u003eintensive application to current business and economic issues including technology, globalization, and pandemics, \u003c\/li\u003e \u003cli\u003ea closing chapter highlighting business responses to climate change, \u003c\/li\u003e \u003cli\u003ea streamlined presentation focusing on the economics that managers need to know.\u003c\/li\u003e \u003cul\u003e \u003c\/ul\u003e \u003c\/ul\u003e\u003cp\u003eAs always, the text presents the key concepts of microeconomics intuitively, without sophisticated mathematics. Throughout, it emphasizes actual management applications.\u003c\/p\u003e\u003cp\u003eThe new sixth edition is updated with fresh up-to-date vignettes and discussion questions from all over the world and enhanced with detailed instructor supplements. It is an ideal text for any course focusing on the practical application of microeconomic principles to management.\u003c\/p\u003e\u003cp\u003eThe book provides truly useful economics for managers. In the words of one professor, \"I can use your book for serious conversation with adult students.\"\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eIvan Png \u003c\/strong\u003eis a Distinguished Professor in the School of Business and Department of Economics at the National University of Singapore. Previously, Dr. Png was a faculty member at the Anderson School, University of California, Los Angeles (1985-1996) and the Hong Kong University of Science and Technology (1993-1996), and Visiting Professor at the Cornell Dyson School (2016). His book, \u003ci\u003eManagerial Economics\u003c\/i\u003e, has been published in multiple editions and adapted into Chinese (traditional and simplified characters). He is the Principal Investigator of a S$4.75 million project, SPIRE (Service Productivity and Innovation Research), funded by the Social Sciences Research Council, Singapore, 2017-2022.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 324\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.71 x 9.61 x 6.69 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e March 23, 2022\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42744471846975,"sku":"9781032145402","price":198.26,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/1ec3bb6969aa82aa2b18c6c5cee72f7a.webp?v=1765168342","url":"https:\/\/dhlswag.com\/products\/managerial-economics-paperback-2","provider":"BBB","version":"1.0","type":"link"}