{"product_id":"marketing-de-guerrilla-paperback","title":"Marketing de Guerrilla - Paperback","description":"\u003cp\u003eby \u003cb\u003eJay Conrad Levinson\u003c\/b\u003e (Author), \u003cb\u003eSteve Savage\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eWhen GUERRILLA MARKETING was first published in 1983, Jay Levinson was considered a pioneer with his unique \"take no prisoners\" approach to marketing, oriented to owners of small \u0026amp; medium-sized companies. Almost 20 years \u0026amp; 1,000,000 copies later, GUERRILLA MARKETING is now considered the Marketing Bible \u0026amp; the consulting book for entrepreneurs. Full of scores of solid guerrilla marketing weapons as well as invaluable business recommendations for today's marketers, this completely revised \u0026amp; expanded edition (Spanish version), identifies the following: \u003c\/p\u003e\u003cp\u003eThe fastest-growing markets for the 21st century, with suggestions on how to reach them.\u003c\/p\u003e\u003cp\u003eSpecial strategies for forming strategic marketing alliances with other businesses.\u003c\/p\u003e\u003cp\u003eThe latest tactics for independent contractors \u0026amp; those who do business on the telephone.\u003c\/p\u003e\u003cp\u003eUp-to-date information on the Internet \u0026amp; other technologies that help the guerrilla entrepreneur choose the proper business \u0026amp; make it grow.\u003c\/p\u003e\u003cp\u003eManagement lessons for the entrepreneur in the 21st century.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 432\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1.2 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e February 01, 2009\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42714439778367,"sku":"9781600375125","price":23.94,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/44453d7c79ceea665033860a662ef4fb.webp?v=1765068171","url":"https:\/\/dhlswag.com\/products\/marketing-de-guerrilla-paperback","provider":"BBB","version":"1.0","type":"link"}