by Thomas C. Schelling (Author)
Schelling here offers an early analysis of 'tipping' in social situations involving a large number of individuals. --official citation for the 2005 Nobel Prize
Micromotives and Macrobehavior was originally published over twenty-five years ago, yet the stories it tells feel just as fresh today. And the subject of these stories--how small and seemingly meaningless decisions and actions by individuals often lead to significant unintended consequences for a large group--is more important than ever. In one famous example, Thomas C. Schelling shows that a slight-but-not-malicious preference to have neighbors of the same race eventually leads to completely segregated populations.
The updated edition of this landmark book contains a new preface and the author's Nobel Prize acceptance speech.