Neural Networks in Business: Techniques and Applications - Hardcover

by Kate a. Smith (Author), Jatinder N. D. Gupta (Joint Author)

Neural Networks in Business: Techniques and Applications aims to be an introductory reference book for professionals, students and academics interested in applying neural networks to a variety of business applications. The book introduces the three most common neural network models and how they work, followed by a wide range of business applications and a series of case studies presented from contributing authors around the world. Each chapter serves as a tutorial describing how to use the previously described neural network models to solve a given business problem.