by Anne C. Graham (Author)
1) Social Media---Author website www.AnneCGraham.com. Book website www.ProfitInPlainSight.com Blog: 1x week written post, 1x week radio show, 1x week "101 Questions You Must Ask Your Leadership Team (1-2 Q's per week ongoing), 1x week YouTube link. Author has Facebook page, Twitter and Linked In. 52 You Tube videos.
2) Author has lists of radio stations she will be targeting for interviews. Also local, Canadian, and US TV programs to line up interviews. Has approached print media (the Business in [City] journals, daily newspapers, relevant business magazines, and industry newsletters/magazines for print opportunities.
3) Author is planing a book signing at The Vancouver Club locally and with TEC/Vistage (CEO peer-mentoring groups) to do a promotional tour/book signing in the Fall.
4) Working with Dan Janal to initial launch press release.
5) Contacting sponsors in the Canadian marketplace with copies of the book going to colleagues and associates, COOs of the Profit 500, Best Companies to Work For in Canada, and press and industry association heads.
6) Author has approached Brian Jud and Guy Achtzehn of APSS regarding promoting the book as a bulk-sale premium to corporations and associations across the US with sample copies.
7) Speaking contract, via a sponsored premium, or via back-of-the-room sales at speaking engagements. Completed over 80 TEC/Vistage talks in the past 18 months. Advertisements in Speaker Magazine published by ISN, has an online Speaker Profile with eSpeakers and ExpertClick, and applied for a TED talk in 2015, and with the Gazelles organization/Verne Harnish with the intent of become a featured Fortune Summit speaker.
Author Biography
Anne Graham is the syndicated radio show host of Solutions in Plain Sight, and has earned Speaker of the Year accolades from the CEO peer mentoring group TEC/Vistage. She has served as an Executive in Residence at the University of British Columbia, as the Assistant Dean of Executive Programs at UBC, and has taught extensively in the award winning MBA program. She served as a Director for many years with the Canadian Manufacturers and Exporters Association and as the Vice Chair of the Burnaby Board of Trade. Anne was first named to the list of "who's who in Canada" in 2004.