{"product_id":"public-relations-and-strategic-communication-in-2050-trends-shaping-the-future-of-the-profession-paperback","title":"Public Relations and Strategic Communication in 2050: Trends Shaping the Future of the Profession - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eAlexander V. Laskin\u003c\/b\u003e (Editor), \u003cb\u003eKaren Freberg\u003c\/b\u003e (Editor)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eTaking stock of the technological, political, economic, and social trends that exist today, this book extends the discussion to analyze and predict how these trends will affect the public relations and strategic communication industry of the future.\u003c\/p\u003e\u003cp\u003eThis book is divided into two sections, the first addressing such key topics as artificial intelligence (AI), big data, political polarization, and misinformation, the second looking at key facets of the profession, such as media relations, crisis communication, and measurement and evaluation. Leading researchers in the discipline share their analysis of these topics while also providing theoretically based and practically relevant insights on how the industry must evolve to keep up with, and perhaps anticipate, changes in culture, society, and technology.\u003c\/p\u003e\u003cp\u003eThis book will be of interest to scholars, industry professionals, and advanced undergraduate and graduate students in public relations and strategic communication.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eAlexander V. Laskin \u003c\/b\u003eis a Professor of Advertising and Public Relations at Quinnipiac University, USA.\u003c\/p\u003e\u003cp\u003e\u003cb\u003eKaren Freberg\u003c\/b\u003e is a Professor in Strategic Communications at the University of Louisville, USA.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 264\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.59 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e November 25, 2024\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":43152994893887,"sku":"9781032730936","price":103.01,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/RSaLEav0kk9781032730936.webp?v=1776942973","url":"https:\/\/dhlswag.com\/products\/public-relations-and-strategic-communication-in-2050-trends-shaping-the-future-of-the-profession-paperback","provider":"BBB","version":"1.0","type":"link"}