{"product_id":"questionnaire-research-a-practical-guide-paperback","title":"Questionnaire Research: A Practical Guide - Paperback","description":"\u003cp\u003eby \u003cb\u003eMildred L. Patten\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e- Provides step-by-step guidance for students who will be conducting their first surveys to collect factual information, measure attitudes, and evaluate products, services, and programs using questionnaires. \u003c\/p\u003e \u003cp\u003e- Each chapter is structured around easy-to-follow guidelines. \u003c\/p\u003e \u003cp\u003e- Numerous examples illustrate the guidelines. The examples are on timely topics of interest to students. \u003c\/p\u003e \u003cp\u003e- This short book is an ideal supplement for guiding students through a class project. At the end of Chapter 1, they write the objectives for their questionnaires. They then follow the guidelines in subsequent chapters to complete their project.\u003c\/p\u003e \u003cp\u003e- Exercises at the end of each chapter allow students to practice their newly acquired skills.\u003c\/p\u003e \u003cp\u003e- Students learn that using questionnaires in research is both an art and a science-with principles that need to be followed for efficient, effective data collection. \u003c\/p\u003e \u003cp\u003e- Thoroughly field-tested for student interest and comprehension, this book is sure to please both you and your students. \u003c\/p\u003e \u003cp\u003e- We've had highly positive feedback from the numerous professors who have adopted this book to guide students in conducting term projects.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 154\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.7 x 10.9 x 8.5 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e January 01, 2014\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42712523145279,"sku":"9781936523313","price":151.61,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/c57a705df561c4c3d7611024a559efb5.webp?v=1765061939","url":"https:\/\/dhlswag.com\/products\/questionnaire-research-a-practical-guide-paperback","provider":"BBB","version":"1.0","type":"link"}