{"product_id":"relationship-marketing-paperback","title":"Relationship Marketing - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eChristian Grönroos\u003c\/b\u003e (Author), \u003cb\u003eVibrant Publishers\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eExplore the transformative potential of Relationship Marketing with this comprehensive book by Christian Grönroos, a thought leader in the field of marketing. This essential guide delves into the principles of building and maintaining meaningful relationships with customers, emphasizing the shift from transactional marketing to value-driven, long-term partnerships. \u003c\/p\u003e\u003cp\u003eGrönroos introduces groundbreaking concepts, such as the role of trust and commitment, the importance of internal marketing, and the integration of customer relationship management systems. Backed by real-world examples and research-based insights, this book offers actionable strategies for businesses to achieve customer loyalty and competitive advantage. \u003c\/p\u003e\u003cp\u003eWhether you're a student, marketing professional, or business leader, this book equips you with the tools to foster sustainable relationships that benefit both companies and their customers. Embrace the future of marketing with practical insights into relationship-building that drive growth and create lasting value. Start your journey towards marketing excellence today! \u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 268\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.56 x 9 x 6 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e February 06, 2025\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":43159390486591,"sku":"9781636513898","price":145.8,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/2VwkL5DBc89781636513898.webp?v=1776998106","url":"https:\/\/dhlswag.com\/products\/relationship-marketing-paperback","provider":"BBB","version":"1.0","type":"link"}