by Steve Cuno (Author)
What you need to know for effective direct mail: - What works? - What doesn't? - Mailing lists and how to choose them - 25 response-building secrets - What's a "good" response? - How to track results - 5 steps for getting started
Number of Pages: 44
Dimensions: 0.11 x 9 x 6 IN
Publication Date: January 06, 2014