by Kakuro Amasaka (Author)
In this book, the author describes the "Toyota: New Strategic Development Design Model" (T-NSDDM) for realizing customer value creation, aimed at the evolution of automobile product development design, and verifies its validity to realize the New JIT strategy. Specifically, in Part 1, the author refers to the "Necessity of revolutionary automobile development design in global marketing" to strengthen the "automobile corporate management technology" from the viewpoint of the "Importance of Japan's global production strategies 21C". Concretely, in Part 2. the author refers to the validity of the "Creation of New Automobile Product Development Design Model (NA-PDDM)" to strengthen the "automobile corporate management strategy in the world" through the "simultaneous achievement QCD activity". Actually, in Part 3, the author refers to the effectiveness of "NA-PDDM applications" that contribute to the strengthening of "product development design" for the "automobile global marketing creation" through the "simultaneous achievement QCD activity".