by Carl Burnham (Conductor)
This text focuses on the key essentials that a Web host and those who work for that Web host must have to gain and keep the competitive edge. It covers key essentials involving people skills, marketing dynamics, and specialization. As well as addressing a range of services from security and support to outsourcing speciality services, the book covers different types of Web hosts and how to implement the technology needed to offer customers a high quality of service. Blueprints outline the various ways in which Web hosts can structure their technology and services.
Back Jacket
A complete strategy for delivering high-quality Web hosting services
Today, most businesses, large and small, rely on the Internet as a central component of their organization. In order to save time and money, many of these businesses are turning to Web hosting companies for support. These hosting companies must be able to provide innovative, secure, and cost-effective solutions in order to remain competitive and keep customers satisfied. This detailed and unique resource delivers a full-range strategy for providing successful solutions that will meet the needs of your customers. From technical support and customer service to Web marketing strategies, this comprehensive guide contains all the essential coverage necessary for delivering state-of-the-art, customized hosting solutions.
This resource will help you: Learn the different types of Web hosting plans--shared, dedicated, co-located, ASP, MSP, and more Get insight into successful Web marketing strategies Understand the technology required to ensure quality service Identify and decide upon a standard range of services Enhance network performance through use of monitoring tools Secure your infrastructure--prevent viruses, worms, and other attacks Manage a data center and discover ways to outsource services Gain a competitive edge in an expanding Web hosting market