by Marije Evertse (Translator), Chantal Elzinga (Translator), David Lurey (Foreword by)
Are you facing the challenges of opening a yoga studio, attracting students in a competitive environment, or getting your yoga studio financially healthy?Many successful yoga teachers and studio owners have had to figure out - through trial and error - how to make a profession out of their passion.By combining all of their knowledge and making it available to you, you don't have to suffer the same fate. The preparation for your entrepreneurial adventure is right here in your hands. Have fun reading and exploring "Yes, it is an unfortunate truth that there is competition in a subject that strives to cultivate equanimity and this is where a business model that aims to support the overall expansion of Yoga must be applied. Rather than looking at 'yours' and 'mine, ' Yoga businesses can follow a greater vision of creating programs, courses, trainings and events that feed the totality of humanity which in turn supports other teachers and studios. When we all are successful at finding, supporting and keeping students then the success multiplies. This book is such a tool as it is written with a business exterior and a Yogi interior." - David Lurey (Founder & Director of Find Balance Yoga)